Target Audience: My target audience for this album cover would be young teens to
young adults from around 15-25. This is because of the young look of the model
and the slightly rebellious feel to the picture. I think that the album cover
will be mainly targeted towards men because not many women listen to the rock
genre. I have also made the magazine fit the same audience because of the
modern look of the magazine with the text font and overall design. Men also
tend to be more aggressive which is one of the key themes shown in this album
cover.
Convention: I have followed the conventions of rock album covers since most of them use a dark colour scheme and have a very depressive or aggressive message behind the album cover. For my magazine, I have used the typical question and answer format questions. The questions in my article, talk about the bands background, which was a little tough showing the hard emotions, portrayed in the album cover. I have created synergy between all my products in my music campaign by keeping the main theme focused on toughness and aggression.
Synergy: I have kept the same dark colour scheme in both the double page spread and the album cover. I have also used the same picture for both so that my audience can easily recognise them. The font I have used for the title in the magazine page and the font in the album cover are very similar which again helps to create synergy.
